HEC Montréal’s Tech3Lab has received $18M over five years from NSERC, PROMPT, and 13 industry partners to accelerate user experience (UX) research and boost digital economies. The funding will support two research programs: One focused on technological interfaces and one focused on UX measures and methods. It will also support training opportunities through collaborations with the industrial partners: The 13 industrial partners will provide real cases to the multidisciplinary team at Tech3Lab, who will use these cases to optimize the UX. “Our mission’s primary focus is on research and knowledge transfer to the business community and society, and this contribution will convert HEC Montréal’s high ambitions into reality,” said HEC Director Federico Pasin.
