Algonquin launches new Bachelor of Commerce (Marketing) Honours program


Algonquin College has unveiled a new Bachelor of Commerce (Marketing) Honours program that places a strong emphasis on digital marketing technologies. The program offers three co-operative education work terms, throughout which students will be able to apply their ongoing learning. “This new program prepares learners with a data-driven marketing skillset along with established general business practice knowledge,” said Algonquin President Claude Brulé. “The Bachelor of Commerce (Marketing) Honours degree also provides the opportunity for learners to continue their education at the graduate level.” The program is set to launch this September.