The University of Fredericton is launching a refreshed brand to celebrate its 20th anniversary. UFred’s updated branding will be launched in a phased approach which will include stories, creative ad campaigns, and engagement with students and alumni. “What excites me about this brand is how it creates space to tell our stories,” said UFred Head of Marketing Sarah Martell. “It allows us to highlight the determination of our students, the expertise of our faculty and the growth of our alumni. You’ll see the brand reflected not just visually. You’ll hear authentic voices sharing the impactful moments that make UFred distinct.”
UFred
