Weighing possibilities, pitfalls of using voice cloners and deepfake AI to boost student engagement: Editorial  


In an editorial for Inside Higher Ed, Lauren Coffey describes how some university presidents are using artificial intelligence (AI) to engage with their student populations. Some have used ChatGPT to write their presidential addresses for commencement, while others have used AI-voice cloners to develop personalized videos answering student questions. However, the editorial warns of the potential pitfalls of relying too heavily on AI, namely that students may become disillusioned when they learn that they are being addressed by a bot, rather than their university president. Coffey concludes by underlining that postsecondary leadership should be aware that there is a trade-off between maximizing efficiency and applying the “human touch” when using AI for student engagement.

Inside Higher Ed (Acct. Req.)